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18:43:02 12/13/11
Strata Online Conference, Part 6: How to Get There from Here: The Road to Enterprise Data
[LESS INFO] 0 VIEWS | ADDED 18:43:02 12/13/11
Strata Online Conference, Part 6: How to Get There from Here: The Road to Enterprise Data
O'Reilly Strata Online Conference Moving to Big Data This Strata Online Conference has ended. A recording of the program is available for viewing until March 7, 2012. Registration(free) is required to access the recording. Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 6: How to Get There from Here: The Road to Enterprise Data (15m) Lynn Langit (Teaching Kids Programming) How will companies familiar with BI and SQL gradually embrace unstructured data and noSQL models? Will this be ... From: OreillyMedia Views: 249 1 ratings Time: 21:01 More in Science & Technology
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18:43:02 12/13/11
Strata Online Conference, Part 6: How to Get There from Here: The Road to Enterprise Data
[LESS INFO] 0 VIEWS | ADDED 18:43:02 12/13/11
Strata Online Conference, Part 6: How to Get There from Here: The Road to Enterprise Data
O'Reilly Strata Online Conference Moving to Big Data This Strata Online Conference has ended. A recording of the program is available for viewing until March 7, 2012. Registration(free) is required to access the recording. Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 6: How to Get There from Here: The Road to Enterprise Data (15m) Lynn Langit (Teaching Kids Programming) How will companies familiar with BI and SQL gradually embrace unstructured data and noSQL models? Will this be ... From: OreillyMedia Views: 252 1 ratings Time: 21:01 More in Science & Technology
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06:41:39 12/13/11
Strata Online Conference, Part 5: How Will Deep Q&A Impact the Use of Analytics in Business?
[LESS INFO] 0 VIEWS | ADDED 06:41:39 12/13/11
Strata Online Conference, Part 5: How Will Deep Q%A Impact the Use of Analytics in Business?
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Agenda/Schedule Part 5: How Will Deep Q%A Impact the Use of Analytics in Business? Christer Johnson (IBM) What if you could ask your business a question? In February 2011, a computer named Watson beat two all-time Jeopardy champions. Watson included many innovative artificial intelligence breakthroughs in deep question and answer technology. How will this kind of technology change the ... From: OreillyMedia Views: 94 1 ratings Time: 18:43 More in Science & Technology
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06:41:39 12/13/11
Strata Online Conference, Part 5: How Will Deep Q&A Impact the Use of Analytics in Business?
[LESS INFO] 0 VIEWS | ADDED 06:41:39 12/13/11
Strata Online Conference, Part 5: How Will Deep Q%A Impact the Use of Analytics in Business?
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Agenda/Schedule Part 5: How Will Deep Q%A Impact the Use of Analytics in Business? Christer Johnson (IBM) What if you could ask your business a question? In February 2011, a computer named Watson beat two all-time Jeopardy champions. Watson included many innovative artificial intelligence breakthroughs in deep question and answer technology. How will this kind of technology change the ... From: OreillyMedia Views: 94 1 ratings Time: 18:43 More in Science & Technology
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06:28:28 12/13/11
O'Reilly Strata Online Conference, Part 4 - Is it Still Big Data if it Fits in Your Pocket?
[LESS INFO] 0 VIEWS | ADDED 06:28:28 12/13/11
O'Reilly Strata Online Conference, Part 4 - Is it Still Big Data if it Fits in Your Pocket?
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 4 - Is it Still Big Data if it Fits in Your Pocket? Speaker: Dave Campbell (Microsoft) Big Data is all the rage. While the big data systems, patterns, and value were initially demonstrated at Petabyte scale with large scale Internet services, Big Data is applicable in any organization, regardless of organization size or volume of data. In fact, many early adopters of Big Data ... From: OreillyMedia Views: 104 0 ratings Time: 20:44 More in Science & Technology
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06:28:28 12/13/11
O'Reilly Strata Online Conference, Part 4 - Is it Still Big Data if it Fits in Your Pocket?
[LESS INFO] 0 VIEWS | ADDED 06:28:28 12/13/11
O'Reilly Strata Online Conference, Part 4 - Is it Still Big Data if it Fits in Your Pocket?
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 4 - Is it Still Big Data if it Fits in Your Pocket? Speaker: Dave Campbell (Microsoft) Big Data is all the rage. While the big data systems, patterns, and value were initially demonstrated at Petabyte scale with large scale Internet services, Big Data is applicable in any organization, regardless of organization size or volume of data. In fact, many early adopters of Big Data ... From: OreillyMedia Views: 104 0 ratings Time: 20:44 More in Science & Technology
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05:59:18 12/13/11
O'Reilly Strata Online Conference, Part 3: Take a Lesson from the Research World
[LESS INFO] 0 VIEWS | ADDED 05:59:18 12/13/11
O'Reilly Strata Online Conference, Part 3: Take a Lesson from the Research World
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 3: Take a Lesson from the Research World (15m) Kaitlin Thaney (Digital Science) The Web has transformed not only the way we approach modern day science, but a number of other facets of the research cycle: tools for analysis, mediums which now serve as "information inputs", how we exchange ideas and even discover knowledge. This shift in practice, understanding and resources is ... From: OreillyMedia Views: 82 0 ratings Time: 26:53 More in Science & Technology
0 Views
05:59:18 12/13/11
O'Reilly Strata Online Conference, Part 3: Take a Lesson from the Research World
[LESS INFO] 0 VIEWS | ADDED 05:59:18 12/13/11
O'Reilly Strata Online Conference, Part 3: Take a Lesson from the Research World
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 3: Take a Lesson from the Research World (15m) Kaitlin Thaney (Digital Science) The Web has transformed not only the way we approach modern day science, but a number of other facets of the research cycle: tools for analysis, mediums which now serve as "information inputs", how we exchange ideas and even discover knowledge. This shift in practice, understanding and resources is ... From: OreillyMedia Views: 82 0 ratings Time: 26:53 More in Science & Technology
0 Views
05:22:39 12/13/11
O'Reilly Strata Online Conference, Part 2 - Web Analytics: The Enterprise Gateway Drug to Big Data?
[LESS INFO] 0 VIEWS | ADDED 05:22:39 12/13/11
O'Reilly Strata Online Conference, Part 2 - Web Analytics: The Enterprise Gateway Drug to Big Data?
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 2 - Web Analytics: The Enterprise Gateway Drug to Big Data? Speaker: Justin Cutroni (Cardinal Path) Many organizations are already using powerful Big Data analysis tools, which collect information from thousands of sources and store them in shared, NoSQL-based data systems. They just don't realize it. Web Analytics tools have come a long way since their early days counting page ... From: OreillyMedia Views: 73 0 ratings Time: 19:51 More in Science & Technology
0 Views
05:22:39 12/13/11
O'Reilly Strata Online Conference, Part 2 - Web Analytics: The Enterprise Gateway Drug to Big Data?
[LESS INFO] 0 VIEWS | ADDED 05:22:39 12/13/11
O'Reilly Strata Online Conference, Part 2 - Web Analytics: The Enterprise Gateway Drug to Big Data?
O'Reilly Strata Online Conference Moving to Big Data Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 2 - Web Analytics: The Enterprise Gateway Drug to Big Data? Speaker: Justin Cutroni (Cardinal Path) Many organizations are already using powerful Big Data analysis tools, which collect information from thousands of sources and store them in shared, NoSQL-based data systems. They just don't realize it. Web Analytics tools have come a long way since their early days counting page ... From: OreillyMedia Views: 73 0 ratings Time: 19:51 More in Science & Technology
0 Views
04:57:16 12/13/11
O'Reilly Strata Online Conference, Part 1: Top-down: What CEOs Can Do to Accelerate Data Mindsets
[LESS INFO] 0 VIEWS | ADDED 04:57:16 12/13/11
O'Reilly Strata Online Conference, Part 1: Top-down: What CEOs Can Do to Accelerate Data Mindsets
Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 1: Diego Saenz (Data Driven CEO), Jonathan Bruner (Forbes Media): By putting data to work, companies can outmaneuver their markets. Doing so is as much a cultural change as it is a technical one. In this session, Jonathan Bruner of Forbes talks with Diego Saenz, a veteran of Fortune 500 companies and startups%mdashand the founder of the Data-Driven CEO%mdashto understand how the irresistible force of Big Data meets the immovable mountain of Big ... From: OreillyMedia Views: 200 1 ratings Time: 30:10 More in Science & Technology
0 Views
04:57:16 12/13/11
O'Reilly Strata Online Conference, Part 1: Top-down: What CEOs Can Do to Accelerate Data Mindsets
[LESS INFO] 0 VIEWS | ADDED 04:57:16 12/13/11
O'Reilly Strata Online Conference, Part 1: Top-down: What CEOs Can Do to Accelerate Data Mindsets
Everyone buys in to the mantra of the data-driven enterprise. Companies that put data to work make smarter decisions than their competitors. They can engage customers, employees, and partners more effectively. And they can adapt faster to changing market conditions. It's not just internal data, either: a social, connected web has given us new firehoses to drink from, and combining public and private data yields valuable new insights. Unfortunately for many businesses, the information they need is languishing in data warehouses. It's accessible only to Business Intelligence experts and database experts. It's encased in legacy databases with arcane interfaces. Big Data promises to unlock this data for the entire company. But getting there will be hard: replacing decades-old platforms and entire skill sets doesn't happen overnight. In this online event, we'll look at how Big Data stacks and analytical approaches are gradually finding their way into organizations, as well as the roadblocks that can thwart efforts to become more data-driven. Part 1: Diego Saenz (Data Driven CEO), Jonathan Bruner (Forbes Media): By putting data to work, companies can outmaneuver their markets. Doing so is as much a cultural change as it is a technical one. In this session, Jonathan Bruner of Forbes talks with Diego Saenz, a veteran of Fortune 500 companies and startups%mdashand the founder of the Data-Driven CEO%mdashto understand how the irresistible force of Big Data meets the immovable mountain of Big ... From: OreillyMedia Views: 198 1 ratings Time: 30:10 More in Science & Technology
19 Views
10:29:56 12/01/11
![323 - iA Writer/iCloud & Remote iPad Support [Introduction Only]](http://static1.channels.com/thumbnails/assets/screencastsonline-com/feeds/1-2049/2361/episodes/15832053_ScreenCastsOnline-Free-Version-323---iA-Writer/iCloud---Remote-iPad-Support--Introduction-O--png)
323 - iA Writer/iCloud & Remote iPad Support [Introduction Only]
![323 - iA Writer/iCloud & Remote iPad Support [Introduction Only]](http://traffic.libsyn.com/donmc/SCO0323-icloud2-trailer-640x360.png)
[LESS INFO] 19 VIEWS | ADDED 10:29:56 12/01/11
[Introduction Only]Apple still haven't fully released all the components of iCloud for it's own applications. Most notably, "Documents in the Cloud" is great on iOS but iWork on the Mac doesn't fully support it yet.
Beating Apple to the punch is iA Writer, a simple text editor that has just been updated with "Documents in the Cloud" support, to seamless work on documents on your Mac and on your iPad. This tutorial explores how this new and exciting feature has been implemented on the Mac.
This tutorial also features a rather unique and innovative way to provide remote iPad support using iCloud and Apple TV of all things!
One of the biggest disappointments with the iCloud launch was the lack of an updated version of iWork for the Mac, that fully embraced "Documents in the Cloud". This is Apples new service (part of iCloud) that allows applications to seamlessly share documents stored in iCloud.
At the time of writing, only iWork on iOS fully supports this feature. Create a document in Pages on your iPhone, and it appears on your iPad, available for editing. However, if you have Pages on the Mac, you have to fire up a web browser to access the file - not ideal. We had hoped that Apple would release a new version of iWork to fully support iCloud, but no sign as of yet.
However, that hasn't stopped third party developers from updating their Apps to take full advantage of iCloud. Several apps have now started to use iCloud syncing to keep settings in sync, but one of the first to support "Documents in the Cloud" has just been updated.
The application is iA Writer by Information Architects. This is a minimalist text editor, ideal for working with Markdown, which has both a Mac and iPad client. You can now move documents to the cloud using iA Writer and seamless edit them from either device (no iPhone app at the moment unfortunately).
As it is one of the first apps with this feature, I was intrigued to see how they had implemented it, and if it may be a good sign of how all apps will behave in the future. I thought you would be interested too!
So in this episode, I skip over the main features of iA Writer (there aren't that many as it is very minimalist), and focus on how it creates and handles documents on the Mac and the iPad.
I'm very encouraged by how useful "Documents in the Cloud" looks although there still are some issues to be ironed out based on this first implementation.
Take a look and see what you think.
I also include a section inspired by an email from a ScreenCastsOnline viewer (so sorry I can't give them a name check!). Now that we are in the "Post PC" era, and along with the advent of iOS5, it's perfectly reasonable that people may be using iPads as their sole computer. Perfect for family members with no heavy computing needs. Give a iPad 3G to Granny, and she can email, surf the web, etc,.
Which is great, but invariably, we sometimes get sucked into supporting remote family members. Sometimes difficult on the Mac, even with the abundance of remote support tools, but what about the iPad?
This section shows you how to support a remote iPad with just iCloud and Apple TV. Absolutely brilliant!
0 Views
22:48:12 11/11/11
Marketing Update:Social Objects & Marketing with @GapingVoid
[LESS INFO] 0 VIEWS | ADDED 22:48:12 11/11/11
Episode #174 - November 11th, 2011 Intro How to interact on Twtter: Include #HubSpotTV in your tweet! On the show today is Mike Volpe (@mvolpe), Karen Rubin (@KarenRubin) and special guest Hugh MacLeod (@gapingvoid) As always, all the old episodes are in iTunes. If you like the show, please leave a 5-star review! Anyone is welcome to come by the show to watch as part of the live studio audience - 4pm Friday Special Guest: Hugh MacLeod Your Twitter bio says you are a "Cartoonist, bestselling author and marketing apostate." I had to go look up apostate and it's defined as "a person who abandons his religion, party, or cause." So have you abandoned marketing? Tell us about social objects? what is a social object and how do they relate to social networks? How should marketers think about social objects? Marketing Automation: Doing It Right http://www.hubspot.com/marketing-automation-examples/bid/28757/Great-Marketing-Automation-Ontolo-s-New-Version-Announcement I've been doing a poor job of giving you what you really, truly need as a link builder. For some reason, I thought I knew what you wanted better than you did. Because of that, we've built some of the most complex link building tools in the industry. In this letter (reprinted in part uncensored with their permission), the CEO of Ontolo, Ben Wills, apologizes for having led their product in a bad direction over their last version and explains the thought process and decisions that spurred the newest version of their product, which they are releasing next week. Ben ends the letter with a note that he will be sending a follow-up email with more product specific information on Friday morning to follow up, and thanks the community for being involved. The email never directly asks for anything except the reader's forgiveness for being subjected to sub-par software. They used this letter in other channels besides email, by publishing it on their blog and social media accounts as well. Ben sets clear expectations for his follow-up - After sending this message on Wednesday, he notes that you'll receive another email on Friday with more information about the next version of their product. On Friday morning when the next email went out, the people who received it were excited to do so: Ontolo had built up some suspense and excitement for the next version of their software. Imagine if your leads were actually EXCITED to receive their next piece of email marketing from you. Marketing Takeaway: You don't have to kill kittens when you automate your marketing efforts. Headlines Vsnap Celebrate our Vetrans http://vthankyou.com/ http://www.bostonglobe.com/business/2011/10/30/south-boston-start-arranges-social-media-tribute-veterans/5aexQZLtAAcAkTnOsglb0N/story.html Vsnap allows users to exchange brief video messages and attachments. The company, which is planning to launch a beta site in mid-November, is hoping to take advantage of the increasing capability of smartphones and computers to record and send video easily. started brainstorming about how it could be used to pay tribute to American veterans on Veterans Day, Nov. 11 and came up with the Vthankyou Each video message posted on the group’s Twitter and Facebook sites will unlock a $1 donation to the Wounded Warrior Project, a nonprofit organization that creates programs to help injured members of the military. Seen an increase from 10-100 impressions up to 500 impressions per post on Facebook. Having trouble measuring Twitter, since not everyone uses the hashtag, however impressions have have ranged from 6,000 towards the beginning of the campaign last week to 57,000 over the past couple days or so. Vsnap.com is seeing about 54% new visitors 46% returning with an average site time 5+ minutes. Coverage in the Globe, Boston Magazine, BostInno as well as others. Marketing Takeaway: Create unique social objects FTW! Google+ Launches Business Pages http://blog.hubspot.com/blog/tabid/6307/bid/28618/Google-Finally-Launches-Business-Pages.aspx Google+ Pages have a similar look and feel to Facebook Pages, allowing businesses to leverage the social network to connect with their audience, spread their messages, promote their content, and generate leads. http://blog.hubspot.com/blog/tabid/6307/bid/28624/How-to-Create-a-Google-Business-Page-in-5-Simple-Steps.aspx With a network of more than 40 million members, Google+ is indeed deserving of your marketing attention, so smart marketers should set up their Google+ Pages as soon as possible. Avoid creating your business page through just any old account, such as a personal gmail account. Instead, choose a gmail account that is accessible to multiple members of your marketing team (e.g. companymarketingteam@gmail.com), and use that account to create your page. Promoting a blank page isn't a great way to convince people that your Page is valuable enough to add to their Circles. So invest some time into optimizing your page and sharing a few links to valuable content before you start promoting it to the masses. Marketing Takeaway: Haven't set up your Google+ Business page? What are you waiting for?!?! Google Launches Think Insights for Marketers http://www.marketingpilgrim.com/2011/11/googles-think-insights-gives-marketers-plenty-to-think-about.html As if there wasn’t enough data flying around these days now Google has opened up a veritable information maniac’s fantasy land with their just out of beta Think Insights offering. Some things you can find on Think Insights Based on search history, consumer demand for pretzels peaks in what month of the year? How much (in $) does search add to the world’s GDP? In 2011, what percent of people dreamed and brainstormed about their next vacation? What percent of the daily queries on Google.com have never been seen before? A mobile example, 85% of mobile devices will be web enabled by next year. Mobile search has grown 4x in the past year. 1 in 3 mobile searches have local intent. 30% of restaurant searches are from mobile devices. Followed by related studies, articles, tools, videos & infographics Marketing Takeaway: Find interesting data and share it with everyone! Marketing Tip of the Week
31 Views
13:25:08 10/23/11
iOS 5 Today / Release Date - What's New?
[LESS INFO] 31 VIEWS | ADDED 13:25:08 10/23/11
"http://www.lockergnome.com/news/2011/10/12/ios-5-is-finally-here/ - Today is the day when iOS 5 is set for general release. Why is this update such a big deal? What are some of the most notable differences between iOS 5 and previous versions? In this video, Nate (@NatesTechUpdate) takes us through all of the latest updates, step-by-step. Apple iOS 5 Overview: Personal Setup - iTunes is no longer required to activate and set up your device for the first time. Your device can also be restored from an iCloud backup or iTunes backup during the set up process. Over The Air Updates - Download new software updates right on your device over wi-fi or 3g. These are delta updates meaning only download the changes. iCloud Backups - Backup your device without the use of iTunes with iCloud. iCloud backups will automatically be made when ever your device is plugged in, the screen is locked, and connected to a wi-fi network. Manual backups can also be made under iCloud in settings. Wi-Fi Sync - For those still interested in using iTunes, cut the cord and sync over wi-fi. Notification Center - Apple has completely redesigned notifications in iOS 5 with the new banner alert style. Notification center can be accessed by swiping down from top of device. Notifications that have not been responded to will be made available here. Camera/Photo Updates - Turn on/off grid, take photo with volume up button, lock auto focus and auto exposure, and camera button on lock screen. Edit photos by: rotating, auto-enhance, red eye reduction, and crop. Twitter - iOS 5 has Twitter built right in. Tweet web pages, videos, and photos. iMessage - Communicate between Apple devices running iOS 5 with added benefits. Receive delivery confirmations and see when recipients are typing. Safari Updates - Tabbed browsing, reader, reading list. iPad Gestures - Apple has updated multi-touch gestures for the iPad, giving you more functionality. iPad Keyboard Split - A split keyboard makes it easier to type with your thumbs or simply see your entire screen while typing. Reminders - Quickly create reminders that can be set with date and location information. Newsstand - Access to subscriptions with automatic downloads of new issues. You can find more information about iOS 5 by checking out part two of Nate's original review here: http://www.youtube.com/watch?v=cHVHEtD4zHo"
17 Views
19:47:57 09/30/11
TWC9 September 30th 2011
[LESS INFO] 17 VIEWS | ADDED 19:47:57 09/30/11
* [0:55] Goodbye 9: Nic Fillingham Exit Interview
* [2:31] Welcome Golnaz to Channel 9
* [3:31] Windows Phone SDK 7.1 (RTW) , Windows Phone SDK 7.1 Now Available!
* [5:09] Developing Windows Phone 7 HTML5 apps with PhoneGap , PhoneGap
* [6:33] Windows Phone Icons Maker (via Microsoft Codeplex Releases Windows Phone Icons Maker )
* [8:23] NuGet push... to Windows Azure
* [10:25] October 4th to 6th–FREE Online Conferences on Phone, Azure and IE
* [11:56] Robotics @ Home Competition , http://www.roboticsathome.com/, Microsoft Robotics Developer Studio 4 Beta , A Look At Robotics Developer Studio 4 Beta
* [13:09] C#/.NET Little Wonders: The Complete Collection
* [15:56] Microsoft XML Team's WebLog , Effective Xml Part 1: Choose the right API , Effective Xml Part 2: How to kill the performance of an app with XPath… , Effective Xml Part 3: Didn’t you say XslCompiledTransform was fast? , Effective Xml Part 4: Let me project this (Xml file) for you , Effective Xml Part 5: Something went really wrong – OutOfMemoryException and StackOverflowException thrown when using XslCompiledTransform (via Interesting Finds: September 27, 2011 )
* [17:01] REST: Links, News and resources (1) , REST: Links, News and resources (2)
* [18:01] Check It Out: Mouse Without Borders , Mouse Without Borders
* [20:37] WPF 4.5 is here : check out the new features ! (via Windows Client Developer Roundup 082 for 9/26/2011 (Giant Post-Build Edition) )
* [21:59] Deep Dive into the Internals of .NET Objects and Use of SOS
* [23:40] .NET 4.5: David Kean and Mircea Trofin - Portable Libraries
* [26:13] Visual Studio 11 Developer Preview: Concurrency Visualizer , Concurrency Visualizer team blog
* [27:52] Visual Studio Toolbox: Using LINQ to XML to Query Data on the Web
Picks of the Week!
* Duncan's Pick of the Week! [30:47] Building Offline Experiences with HTML5 AppCache and IndexedDB , Building offline access in Metro style apps and websites using HTML5
* Clint's Pick of the Week! [33:39] Mango starts shipping to customers! , Where’s my update
